‘Exciting times lie ahead’: Dinnington-based product and prototyping consultancy appoints two key figures to drive design growth

A Dinnington-based product design consultancy has secured two new appointments which are part of the firm’s overall innovation plan made possible by a recent £750,000 investment.
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Aaron Seager, previous sales manager of health communication experts, Luto, joins AME Group as new commercial manager.

Aaron’s sales and communications experience will play a pivotal role in presenting the team’s diverse skill set to the UK’s blue-chip companies, small and medium-sized enterprises, and to the ever-growing startup community.

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Aaron said: “AME have a rich history of supporting innovative brands like B&Q, LG Harris and Procter & Gamble to develop new products from concept all the way through to manufacture.

Left to right: Aaron Seager, and David Pass have joined AME Group to drive design growth.Left to right: Aaron Seager, and David Pass have joined AME Group to drive design growth.
Left to right: Aaron Seager, and David Pass have joined AME Group to drive design growth.

“I’m excited to play a key role in the design team’s journey, and while I can’t give away too much at this stage, I can promise that we have some big news to come.”

The second key appointment is David Pass, who joins the team as new industrial designer with over 11 years of design experience and six years as a visiting lecturer at Sheffield Hallam University, where he passed on vital STEM skills to future generations.

AME Group’s design manager, Tim Stern, said: “I’m very pleased to have both Aaron and David join the team. Both of their personalities and temperaments fit into our company culture perfectly.

“Their skills not only compliment what AME already has in place, but empower us to take our offering to the next level. Some very exciting times lie ahead of us all.”