More than 60 developers, investors, land agents, house builders and influencers gathered at a landmark event in Gainsborough to kick-start regeneration and drive investment into the historic town.
The Invest Gainsborough initiative, led by West Lindsey District Council (WLDC) and supported by the private sector, is actively promoting residential, commercial and mixed-used land earmarked for development.
Details of sites where 4,350 new homes will be built and 19 hectares of prime commercial land for growing businesses have been outlined in a development prospectus with the town’s ambitious vision.
Eve Fawcett-Moralee, strategic lead for economic development for WLDC, said: “Our prospectus not only presents the scale and range of development opportunities, but also outlines the wider vision for the town.
“The town is expected to benefit from 12 per cent economic growth and around 3,000 jobs in the next 18 years.
“Many don’t realise how close Gainsborough is to major motorways and international airports too.
“This should reassure investors that, with support from the Homes and Communities Agency (HCA) and local private sector businesses, that this isn’t just a flash in the plan but a real turning point for the town.
Karl Tupling, executive director, Midlands for the HCA, said: “The Greater Gainsborough Housing Zone offers enormous potential to drive up housing supply in the area and create thousands of new homes over the coming years.
“The town offers great potential for future homeowners and has significant brownfield land that could be developed with the river-frontage capable of delivering a range of housing types.
“The HCA will continue working in partnership with the council to seek first-rate developers to work on delivering these opportunities for local people.”
This comes months after the government selected Gainsborough as one of 20 locations outside London with Housing Zone status and WLDC committed to a £18 million investment into the town.
Councillor Jeff Summers added: “We are committed to making Invest Gainsborough work and now with the governance structure in place and additional support from the HCA to aid growth we’re looking forward to speaking to more developers about the opportunities in the historic town.”